Shows including PAX South make for interesting challenges in the PR world. Traditional media tend to avoid it due its smaller size and meager attractiveness for those huge and juicy announcements. Knowing this ahead of time however, meant that Wonacott and 505 Games were able to capitalize on the event’s quirks by shifting our focus […]

Nexon America, the publisher behind the popular MMORPGs MapleStory, Riders of Icarus and the upcoming online competitive multiplayer shooter LawBreakers, had another engaging title up its sleeve of amazing online experiences – the 2D side-scrolling MOBA Hyper Universe – and they tapped into Wonacott Communications to build up the hype at PAX South. One of […]

PAX South was a special show for me for three big reasons. First, I have never been to Texas, so getting to explore a part of the United States I’ve never been to was enjoyable Second, I’ve only been to PAX West in Seattle, so as a hardcore gamer, checking out another PAX is very […]