Our long-time partner, UK-based publisher Sold Out, has been on a roll lately, releasing a wide variety of highly engaging and well-received indie games (check out our blog post for No Straight Roads). When our friends across the pond approached us once again to help launch their upcoming Cyberpunk stealth-action RPG Disjunction, we were absolutely […]

The days of music-based video games seemed long been behind us. Guitar Hero, Rock Band, even Brutal Legend were a staple of the mid-to-late-2000s music videogame scene that are, for the most part, long gone. Although the music-influenced games have left the stage, our partner Sold Out looked to change that with No Straight Roads […]

January can seem like an entertainment wasteland. Whether it’s movies, TV or gaming, companies classically view January as a hibernation period or – more nefariously – a dumping ground for botched projects. For 505 Games and Typhoon Studios though, this lull provided the perfect launching pad for our PR endeavors with laugh-a-minute sci-fi exploration game, […]

Despite the enormity of the task, performing media relations for the launch of a AAA videogame is an exciting privilege. This past month, we found ourselves coordinating and juggling hundreds of review and interview requests for Remedy Entertainment’s Control amid helping publisher 505 Games build a solid schedule of PAX West media and influencer requests […]

Seattle-based PAX West is a prime opportunity to reach not just key press and influencers, but a major North American consumer audience fanatical about all things gaming and geek culture. For publisher Sold Out and dev studio Metronomik, it was a no-brainer to showcase music-based action adventure game No Straight Roads (NSR) at the show. […]

“It’s like Dark Souls, but with guns…” After recently formed Swedish studio Toadman Interactive revealed its hardcore action RPG game Immortal: Unchained in the summer of 2017, they enlisted us to introduce it to Western media at PAX West. Despite the hang-ups gaming media tend to have for new franchises, we secured impressions from major […]

Licensed videogames do not have the best reputation in the games industry. Quite often they have short development cycles and often ship around the time of a movie or TV series premiere. Over the years media have become more and more disinterested in covering these videogames and instead focus on more high-profile titles. In 2017 […]

Have you had a chance yet to check out LawBreakers? A ton of gaming outlets have, as Wonacott was on the job to get the hyper competitive 5v5 FPS – created by Boss Key Studios and published by Nexon America – on the radar of the top news and reviews video game websites. But here’s […]

It’s no secret – GDC is becoming less and less of a media show and turning back to it’s old focus as a true meeting of the minds in the video games industry. But that doesn’t mean there is a loss of PR opportunity at the conference if the story and the product are right. […]

Nexon America, the publisher behind the popular MMORPGs MapleStory, Riders of Icarus and the upcoming online competitive multiplayer shooter LawBreakers, had another engaging title up its sleeve of amazing online experiences – the 2D side-scrolling MOBA Hyper Universe – and they tapped into Wonacott Communications to build up the hype at PAX South. One of […]