EEDAR, the largest specialty video game research firm in the world, is always analyzing new trends in the industry. With almost three quarters of Americans owning a smartphone or tablet, EEDAR studied the mobile and tablet games industry and recently released its latest report, “2014 Deconstructing Mobile & Tablet Gaming.” Revealing surprising new data about gender, age, monetization and more – EEDAR asked our games PR team to help spread word of the in-depth and enlightening report to the masses.
The Gaming Industry Grows at Four Times the US Economy
In the US, the video game industry grows at four times the rate of the US economy.
EEDAR Deconstructs how to Succeed in Mobile and Tablet Games
EEDAR made its name as a console and PC game number-crunching research company.
Charity Drive Extra Life 2014 Raises’ About $5.4 M’ and Counting
Extra Life, the annual video game livestream marathon for charity, has raised "about $5.4 million" so far this year for Children's Miracle Network hospitals, Extra Life announced Monday.
A Surprising Number of Franchises Have Gone Free-to-Play
Free-to-play may not be the total future of the video game industry, but it is absolutely a crucial part of it. From brand new brands to – as this list outlines – established franchises with a fanbase already in place, so many games have adopted the model that it's hard to keep up.
Harassment Must Stop, Says E3 Organizer in Response to "Gamergate"
The Entertainment Software Association, the games industry trade group that manages the annual E3 event, has called for an end to online harassment amid a bitter row between gamers on social media.
After helping with the PS4 launch for The Last Tinker: City of Colors, the Wonacott team kicked into gear to bring LOOT Entertainment’s latest co-op/multiplayer shooter, Fluster Cluck, into the spotlight. With the Oct. 21 launch quickly approaching, Wonacott rounded up the Chikkins and secured some epic coverage this week, including an amazing preview feature on GameSpot - The Lobby!read on
Funding for Kickstarter Games in 2014 Drops by More Than Half
If data from the first half of the year is any indication, funding for Kickstarter games in 2014 will drop by more than half compared to 2013, according to game consulting and market intelligence agency ICO Partners.
Xbox One is Launched in China
Microsoft launched the Xbox One in 37 cities throughout China on Monday. The Company partnered with Chinese internet television company BesTV for launch and distribution of the console in China.
Why Ignoring China is Bad for Mobile Games Development
Mobile development is beginning to adopt the philosophy of console development with the inclusion of higher-end graphics and storytelling, says Kent Wakeford of free-to-play publisher Kabam during his speech at DICE Europe 2014. However, as mobile gaming evolves technologically, developers need to begin thinking about expanding globally.
After working together on multiple PR campaigns, French game developer Kobojo asked the Wonacott team to help introduce their latest multi-platform RPG, Zodiac, to the masses. Kobojo is passionate about creating high-quality multi-player games and joined forces with former creative talents of Final Fantasy games to develop the new JRPG for PlayStation® Vita and iOS devices. With Tokyo Game Show (TGS) fast approaching Wonacott hopped on board to formally announce Zodiac at TGS and secured some pretty friggin’ awesome coverage.read on
Western Mobile Gaming is ‘Years Behind China’
The mobile-gaming gold rush is over, according to one of the people responsible for it. But he says the industry can reestablish a stronger, more sustainable model by looking to the East.
After successfully breaking into Asian and European markets, GAMDIAS, a Taiwan-based gaming gear manufacturer, asked the Wonacott team to help introduce its new budget-friendly product lineup to the U.S. market. The company is known for making quality PC and gaming peripherals that aim for practicality and artistic design. With the summer season in full swing, the Wonacott team quickly hopped on board to formally announce their new summer lineup to help drive pre-orders and secure review coverage.
China Leading the Way for Mobile Games Distribution Via Mobile Chat Apps
The Chinese mobile games market is forecasted to grow at an astounding rate of 93% in 2014 over 2013, to $2.9 billion, and is expected to continue growth at a brisk CAGR of 37.6% through 2018 according to Niko Partners, the market intelligence firm where I am the managing partner.
Most PR professionals get their start with good ol’ fashion internships. We think having an internship is more than just answering phones and going on coffee runs – we encourage mentorship and view our interns as an opportunity to help us provide our clients with more efficiency while adding fresh creative minds to our practice. As the days of summer dwindle down and our interns head back to school, we wish them luck and truly appreciate having the privilege of working with them.
Developers Protest Intolerance of Diversity
Almost 1400 devs sign an open letter calling for an end to harassment and death threats.
Google-Twitch Deal Nixed by Antitrust Concerns - Report
Two companies could not agree on breakup fee if regulators struck down proposed acquisition.
335,000 Attended This Year’s Gamescom
The numbers are in and this year Gamescom in Cologne attracted 335,000 attendees from 88 countries. This included 31,500 trade visitors, a six percent rise on last year.
Roundtable: Xbox One vs. PS4 at Gamescom
Microsoft and Sony both had Gamescom press briefings this Tuesday, giving the two console makers another chance to build momentum for their hardware heading into the holiday season.
Germany-based Danke Games is carving out new territories in mobile apps with Yarnee, the content collector and generator for social media junkies. Led by Silicon Valley entrepreneur Dan Kelly, Yarnee tapped the Wonacott team to enhance awareness and garner interest about its ethos – personal stories should be easy to create, manage, share and archive.read on