13

Jun

0

Connected Gaming Week - June 13

by Wonacott Communications
The Industry
Forbes
As they say, it’s hard to define, but you know it when you see it: in this case, we talk about confidence. It makes the difference in events like this — whether you see it in someone comfortable being on stage or a company comfortable with the message it’s presenting, you can tell when a press conference has confidence and when it doesn’t.
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13

Jun

0

E3 2014 Picture Gallery

by Wonacott Communications

Another year, another E3! The Electronic Entertainment Expo started in 1995 and has been going strong ever since. Being the giant video game nerds that we are, we sent our E3 veteran, George Roush, down to the Los Angeles Convention Center to check out the show floor. He came back with his impressions of this year’s show, and also took a ton of pictures. If you didn’t get a chance to attend the show, here’s George's recap and a look at some of the things you missed.

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06

Jun

0

iOS Game Ruzzle Adventure Spells Success with IGN, VentureBeat, more!

by Wonacott Communications

In 2012, MAG Interactive’s crazily addictive asynchronous word game Ruzzle became a world-wide phenomenon. With zero marketing the game went on to amass 50 million players, 500 thousand fans on Facebook and an impressive 16 thousand followers on Twitter. So, what next? Make a single player follow up, Ruzzle Adventure. With the stakes high on their sophomore effort, MAG tapped Wonacott to launch the new iOS word puzzle game.

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Client Shoutouts

06

Jun

0

Connected Gaming Week - June 6

by Wonacott Communications
The Industry
GameSpot
Microsoft on Tuesday, June 3 completed its "final rehearsal" for its E3 2014 press conference, Head of Xbox Phil Spencer said on Twitter. "Next stop - LA," he wrote. This rehearsal was the last trial run Microsoft will hold at its Redmond, Washington headquarters.
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30

May

0

29

May

0

Lootsie Releases SDK, Scores Key Press Coverage

by Wonacott Communications

On a blissfully warm day in sunny southern California, mobile loyalty platform developer Lootsie launched its new SDK to developers eager to further enhance user loyalty. As Lootsie made the SDK available, the Wonacott team locked in press coverage with key media hitting every one of the developer’s target verticals. 

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Client Shoutouts

23

May

0

Connected Gaming Week - May 23

by Wonacott Communications
The Players
Polygon
38 Studios' lead board director Thomas Zaccagnino advised others involved with Rhode Island's proposed $75 million loan guarantee to the studio to keep part of its risky financial standing from those approving the guarantee, WPRI reports.
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16

May

0

Connected Gaming Week - May16

by Wonacott Communications
The Players
GameSpot
As part of Square Enix's latest financial report, the company said "large-scale online titles" would be a focus for the coming fiscal year. Such games require significant investment and might be deemed high-risk, but for Square Enix Western executive Phil Rogers, risk is the name of the business.
 
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15

May

1

Mutants: Genetic Gladiators Fights Their Way onto the Pages of Cult of Mac and IGN

by Wonacott Communications

Big gaming outlets Cult of Mac, IGN and more, embrace Mutants: Genetic Gladiators recent release on iOS and Android.

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14

May

0

Surviving the Zombie Apocalypse

by Wonacott Communications

The month of May isn’t just for mothers; it’s also Zombie Awareness Month! Zombies have “blown up” the last couple of years with TV shows such as the “Walking Dead,” “Game of Thrones” and movies, including “World War Z” and “Warm Bodies.” Americans have gone zombie crazy! Here at Wonacott, we have to always think strategically to ensure we achieve our client’s goals. Whether it is placement in a trade magazine or being showcased on iTunes Featured Apps, we have to always think ahead to produce desired results.

Wonacotters aren’t just strategic within the public relations realm, they're also strategic when it comes to real-life situations. (Zombies are totally real, OK? (Even the Pentagon has a zombie contingency plan.) We asked each Wonacotter to tell us what they would do in the event of a zombie apocalypse. The strategies and tactics are genius/hilarious. Take notes!

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WWWD

08

May

0

Connected Gaming Week - May 9

by Wonacott Communications
The Experiences
VentureBeat
Publisher Activision Blizzard announced the subscription numbers for World of Warcraft as it posted its earnings for the quarter, and it’s losing players again. The popular online game has approximately 7.6 million players. That’s down 200,000 from February 2014.
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06

May

0

Tips to Becoming a Fantastic PR Professional

by Melissa Chan

So, you’ve broken into the public relations industry and now you’re just starting off your career. All of a sudden you’re faced with short and quick changing deadlines, a slew of clients to know everything about and countless important meetings. Navigating these rocky waters isn’t always easy. Here are a few tips I’ve picked up along the way to help you young PR professionals adjust to your new and challenging profession.

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02

May

0

Connected Gaming Week - May 2

by Wonacott Communications
The Experiences
Polygon
Rockstar titles Red Dead Redemption, Grand Theft Auto 4 and Max Payne 3 will be affected by the GameSpy server shutdown on May 31; however, the publisher is working to transition the online systems for these games as a result.
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28

Apr

0

National Superhero Day 2014: Wonacott’s Favorite Superheroes

by Wonacott Communications

Here at Wonacott, we never miss an opportunity to geek out! With today being National Superhero Day, the Wonacotters joined forces to honor our favorite superheroes. Check out who our favorite super-powered protectors of the planet were growing up and join our celebration of this kickass holiday! #SuperWonacott

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25

Apr

0

Connected Gaming Week - April 25

by Wonacott Communications
The Industry
Joystiq
"Steel thyself, O mortal realm of Anaheim," a blog post on Blizzard's official site reads, announcing the dates for BlizzCon 2014. On Friday, Nov. 7 through Saturday, Nov. 8, hordes of Blizzard fans will gather to celebrate all things [noun]Craft-related.
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21

Apr

0

Epic Times with Epic Arena at This Year’s PAX East!

by Wonacott Communications

Epic Arena is a turn-based strategy sword and sorcery combat game for thinkers. It's fun, intense and the graphics are AH-MA-ZING. The best part? It’s coming soon to mobile!

Here's how we made sure everyone heard the news...

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18

Apr

0

Connected Gaming Week − April 18

by Wonacott Communications
The Players
The Escapist
Sony has sold all of its 9.52 million Square Enix shares to SMBC Nikko Securities for  ¥4.8
billion.


 
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18

Apr

0

Future Innovations With Oculus Rift

by Zac Gunnell

If there is one thing we at Wonacott Communications really love (besides our amazing clients), it is innovation. From the creativity and solutions that our clients bring to the market, to the larger trends that affect us all, advancements are great. One particularly innovative piece of technology that has been making news recently is virtual reality. With the many retroactive pieces about Facebook’s purchase of The Oculus Rift and Sony’s announcement of their “Project Morpheus” VR System, the concept of virtual reality becoming a tangible tool is creating quite the buzz among the blogosphere. We’re excited too. After all, whose inner-child wouldn’t love the chance to experience virtual reality? We listed some of the recent stories about developers working with Oculus Rift that we thought you would enjoy learning about. Time to open your eyes. It's a whole new world out there! 

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11

Apr

0

Connected Gaming Weekly- April 11

by Wonacott Communications
The Players
The Escapist
EA says it is trying to keep old Battlefield multiplayer servers online, but there are technical hurdles it needs to overcome.
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09

Apr

0

Wonacott’s Pop Culture Fix

by Wonacott Communications

We here at Wonacott are passionate about what we do. We’re driven to make sure our clients succeed by providing the best possible public relations service we can provide. While it’s easy to get caught up in work and only focus on that, our staff is always staying on top of everything pop culture. We can’t represent today’s client if we’re out of step with what’s happening in the world of pop culture media. Whether it’s movies, games, theme parks, music, social media trends, food, or art, the staff at Wonacott are always ahead of the pop culture curve.

In other words – we’re a bunch of geeks.

Each week on the Wonablog, we’ll have a different topic from each member of the staff. This week’s Wonablog focuses on our pop culture fix of the month. Some of our staff members discuss what they’re excited about in the world of pop culture. Whether it’s a television show, a movie, or a game, we want to share what we love with you. Ready? Here we go!

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