On a blissfully warm day in sunny southern California, mobile loyalty platform developer Lootsie launched its new SDK to developers eager to further enhance user loyalty. As Lootsie made the SDK available, the Wonacott team locked in press coverage with key media hitting every one of the developer’s target verticals.read on
Big gaming outlets Cult of Mac, IGN and more, embrace Mutants: Genetic Gladiators recent release on iOS and Android.read on
The month of May isn’t just for mothers; it’s also Zombie Awareness Month! Zombies have “blown up” the last couple of years with TV shows such as the “Walking Dead,” “Game of Thrones” and movies, including “World War Z” and “Warm Bodies.” Americans have gone zombie crazy! Here at Wonacott, we have to always think strategically to ensure we achieve our client’s goals. Whether it is placement in a trade magazine or being showcased on iTunes Featured Apps, we have to always think ahead to produce desired results.
Wonacotters aren’t just strategic within the public relations realm, they're also strategic when it comes to real-life situations. (Zombies are totally real, OK? (Even the Pentagon has a zombie contingency plan.) We asked each Wonacotter to tell us what they would do in the event of a zombie apocalypse. The strategies and tactics are genius/hilarious. Take notes!read on
So, you’ve broken into the public relations industry and now you’re just starting off your career. All of a sudden you’re faced with short and quick changing deadlines, a slew of clients to know everything about and countless important meetings. Navigating these rocky waters isn’t always easy. Here are a few tips I’ve picked up along the way to help you young PR professionals adjust to your new and challenging profession.read on
Here at Wonacott, we never miss an opportunity to geek out! With today being National Superhero Day, the Wonacotters joined forces to honor our favorite superheroes. Check out who our favorite super-powered protectors of the planet were growing up and join our celebration of this kickass holiday! #SuperWonacott
Epic Arena is a turn-based strategy sword and sorcery combat game for thinkers. It's fun, intense and the graphics are AH-MA-ZING. The best part? It’s coming soon to mobile!
Here's how we made sure everyone heard the news...read on
If there is one thing we at Wonacott Communications really love (besides our amazing clients), it is innovation. From the creativity and solutions that our clients bring to the market, to the larger trends that affect us all, advancements are great. One particularly innovative piece of technology that has been making news recently is virtual reality. With the many retroactive pieces about Facebook’s purchase of The Oculus Rift and Sony’s announcement of their “Project Morpheus” VR System, the concept of virtual reality becoming a tangible tool is creating quite the buzz among the blogosphere. We’re excited too. After all, whose inner-child wouldn’t love the chance to experience virtual reality? We listed some of the recent stories about developers working with Oculus Rift that we thought you would enjoy learning about. Time to open your eyes. It's a whole new world out there!
We here at Wonacott are passionate about what we do. We’re driven to make sure our clients succeed by providing the best possible public relations service we can provide. While it’s easy to get caught up in work and only focus on that, our staff is always staying on top of everything pop culture. We can’t represent today’s client if we’re out of step with what’s happening in the world of pop culture media. Whether it’s movies, games, theme parks, music, social media trends, food, or art, the staff at Wonacott are always ahead of the pop culture curve.
In other words – we’re a bunch of geeks.
Each week on the Wonablog, we’ll have a different topic from each member of the staff. This week’s Wonablog focuses on our pop culture fix of the month. Some of our staff members discuss what they’re excited about in the world of pop culture. Whether it’s a television show, a movie, or a game, we want to share what we love with you. Ready? Here we go!read on
We love technology and innovation here at Wonacott so we’re always escastic to have the unique chance to work with a portfolio of clients who are already ahead of trends. One client in particular, Arch Virtual, develops non-gaming applications for the virtual reality headset Oculus Rift – the company that was just acquired by Facebook for $2 billion.
When the news broke on Tuesday, March 25, with a quote from Mark Zuckerberg endorsing the future Oculus Rift’s non-gaming possibilities, the team here at Wonacott seized a unique opportunity to ride the industry buzz and jumped into pitch mode. What happened next was simply… amazing…read on
Over the past three weeks, Midverse Studios and the Wonacott team have delivered a steady flow of news and coverage around the debut of the company’s AppEngage Network, an in-game VIP Rewards Program that will change the way app developers and publishers think about user acquisition. Unveiled via a TechCrunch exclusive in late February, the momentum for the rewarded engagement network continues as the company seeks to rapidly onboard new partners.read on