Microsoft Layoffs to Cut Up to 18,000 Jobs
New York Times
Microsoft said Thursday that it planned to eliminate up to 18,000 jobs over the next year in a shake-up intended to help the company move more quickly in the market.
Do a barrel roll! How can we possibly NOT do a blog post about Video Games Day? To help celebrate this glorious holiday we invite you to check out the Wonacott staff’s favorite video games!
Following its success in Korea, game publisher Nexon M is ready to bring the fantasy MMORPG mobile game Legion of Heroes to U.S. gamers. Developed by Ndoors, best known for the hit PC online strategy games Atlantica and Epic of the Three Kingdoms, Legion of Heroes is a critical game for Nexon M – so they asked the Wonacott team to help raise awareness for the game’s upcoming beta testing sign ups…
Another year, another E3! The Electronic Entertainment Expo started in 1995 and has been going strong ever since. Being the giant video game nerds that we are, we sent our E3 veteran, George Roush, down to the Los Angeles Convention Center to check out the show floor. He came back with his impressions of this year’s show, and also took a ton of pictures. If you didn’t get a chance to attend the show, here’s George's recap and a look at some of the things you missed.read on
In 2012, MAG Interactive’s crazily addictive asynchronous word game Ruzzle became a world-wide phenomenon. With zero marketing the game went on to amass 50 million players, 500 thousand fans on Facebook and an impressive 16 thousand followers on Twitter. So, what next? Make a single player follow up, Ruzzle Adventure. With the stakes high on their sophomore effort, MAG tapped Wonacott to launch the new iOS word puzzle game.read on
On a blissfully warm day in sunny southern California, mobile loyalty platform developer Lootsie launched its new SDK to developers eager to further enhance user loyalty. As Lootsie made the SDK available, the Wonacott team locked in press coverage with key media hitting every one of the developer’s target verticals.read on
Big gaming outlets Cult of Mac, IGN and more, embrace Mutants: Genetic Gladiators recent release on iOS and Android.read on
The month of May isn’t just for mothers; it’s also Zombie Awareness Month! Zombies have “blown up” the last couple of years with TV shows such as the “Walking Dead,” “Game of Thrones” and movies, including “World War Z” and “Warm Bodies.” Americans have gone zombie crazy! Here at Wonacott, we have to always think strategically to ensure we achieve our client’s goals. Whether it is placement in a trade magazine or being showcased on iTunes Featured Apps, we have to always think ahead to produce desired results.
Wonacotters aren’t just strategic within the public relations realm, they're also strategic when it comes to real-life situations. (Zombies are totally real, OK? (Even the Pentagon has a zombie contingency plan.) We asked each Wonacotter to tell us what they would do in the event of a zombie apocalypse. The strategies and tactics are genius/hilarious. Take notes!read on
So, you’ve broken into the public relations industry and now you’re just starting off your career. All of a sudden you’re faced with short and quick changing deadlines, a slew of clients to know everything about and countless important meetings. Navigating these rocky waters isn’t always easy. Here are a few tips I’ve picked up along the way to help you young PR professionals adjust to your new and challenging profession.read on