Working in video games is always great, but doing the PR for YoYo Games, an industry leader in 2D video game engines, is truly next level. Once they tasked us to handle media relations for the official launch of GameMaker Studio 2, the stellar follow-up to an incredible game creation tool, we were thrilled to […]

It’s no secret – GDC is becoming less and less of a media show and turning back to it’s old focus as a true meeting of the minds in the video games industry. But that doesn’t mean there is a loss of PR opportunity at the conference if the story and the product are right. […]